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Music Choice
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Music Choice is a digital music service that offers a variety of music channels and on-demand content. It provides users with a range of genres, curated playlists, and music videos, often accessible through cable television providers, streaming platforms, or their mobile app.​​
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On-screen Refresh
As a TV-based music service, the visual design and user interface of the on-screen plays a vital role in shaping the overall customer experience. When I joined the MC team, I noticed that it felt outdated, so I created some concept designs to share with the team to keep us modern and competitive in the music streaming industry.
Music Choice Holiday
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Music Choice Holiday is a seasonal music channel offered by Music Choice that features a variety of holiday-themed songs and playlists. It typically includes classic holiday tunes, contemporary tracks, and festive music from various genres.
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I was asked to create new brand guidelines that reflect this joyful atmosphere for listeners looking to enjoy holiday favorites all year round.
Social
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Music Choice gets a lot of engagement from artists, labels, and customers across all social media platforms. Because of this, the social media manager and I took full advantage of brainstorming ways to interact with followers on a weekly basis. Below are a few social posts my team and I designed.
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